David J. Schwartz

"The success combination in business is: Do what you do better and do more of what you do."

"Ideas are fruits of your thinking. But they've got to be harnessed and put to work to have value. Each year an oak tree produces enough acorns to populate a good-size forest. Yet from these bushels of seeds perhaps only one or two acorns will become a tree. The Squirrels destroy most of them, and the hard ground beneath the tree doesn't give the few remaining seeds much chance for a start. So it is with ideas. Very few bear fruit. Ideas are highly perishable. If we're not on guard, the squirrels (negative-thinking people) will destroy most of them. Ideas require special handling from the time they are born until they're transformed into practical ways for doing things better."

"Every day thousands of people bury good ideas because they are afraid to act on them. And afterwards, the ghosts of these ideas come back to haunt them."

"Remember, you see in any situation what you expect to see."

"Think little goals and expect little achievements. Think big goals and win big success."

"Success shuns the man who lacks ideas."

"Whoever is under a man's power is under his protection, too."