Jean Baudrillard

"Thus every individual category is subject to contamination, substitution is possible between any sphere and any other: there is a total confusion of types. Sex is no longer located in sex itself, but elsewhere - everywhere else, in fact. Politics is no longer restricted to the political sphere, but infects every sphere economics, science, art, sport ... Sport itself, meanwhile, is no longer located in sport as such, but instead in business, in sex, in politics, in the general style of performance. All these domains are affected by sport's criteria of 'excellence', effort and record-breaking, as by its childish notion of self-transcendence. Each category thus passes through a phase transition during which its essence is diluted in homeopathic doses, infinitesimal relative to the total solution, until it finally disappears, leaving a trace so small as to be indiscernible, like the 'memory of water' ."

"Today cinema can place all its talent, all its technology in the service of reanimating what it itself contributed to liquidating. It only resurrects ghosts, and it itself is lost therein."

"To love someone is to isolate him from the world, wipe out every trace of him, dispossess him of his shadow, drag him into a murderous future. It is to circle around the other like a dead star and absorb him into a black light."

"What is a society without a heroic dimension?"

"There is nothing funny about Halloween. This sarcastic festival reflects, rather, an infernal demand for revenge by children on the adult world."

"A negative judgment gives you more satisfaction than praise, provided it smacks of jealousy."

"Cowardice and courage are never without a measure of affectation. Nor is love. Feelings are never true. They play with their mirrors."

"The sad thing about artificial intelligence is that it lacks artifice and therefore intelligence."

"Like dreams, statistics are a form of wish fulfillment."

"There is no aphrodisiac like innocence"

"The futility of everything that comes to us from the media is the inescapable consequence of the absolute inability of that particular stage to remain silent. Music, commercial breaks, news flashes, adverts, news broadcasts, movies, presenters—there is no alternative but to fill the screen; otherwise there would be an irremediable void... That’s why the slightest technical hitch, the slightest slip on the part of the presenter becomes so exciting, for it reveals the depth of the emptiness squinting out at us through this little window."

"Television knows no night. It is perpetual day. TV embodies our fear of the dark, of night, of the other side of things."

"If you do not lend your car, your fountain pen or your wife to anyone, that is because these objects, according to the logic of jealously, are narcissistic equivalents of the ego: to lose them, or for them to be damaged, means castration."

"Americans may have no identity, but they do have wonderful teeth."

"It is the task of radical thought, since the world is given to us in unintelligibility, to make it more unintelligible, more enigmatic, more fabulous."

"What we seek in travel is neither discovery nor trade but rather a gentle deterritorialization: we want to be taken over by the journey - in other words, by absence. As our metal vectors transcend meridians, oceans and poles, absence takes on a fleshy quality. The clandestineness of the depths of private life gives way to annihilation by longitude and latitude. But in the end the body tires of not knowing where it is, even if the mind finds this absence exalting, as if it were a quality proper to itself. Perhaps, after all, what we seek in others is the same gentle deterritorialization that we seek in travel. Instead of one's own desire, instead of discovery, we are tempted by exile in the desire of the other, or by the desire of the other as an ocean to cross. The looks and gestures of lovers already have the distance of exile about them; the language of lovers is an expatriation in words that are afraid to signify; and the bodies of lovers are a tender hologram to eye and hand, offering no resistance and hence susceptible of being crisscrossed, like airspace, by desire. We move around with circumspection on a mental planet of circumvolutions, and from our excesses and passions we bring back the same transparent memories as we do from our travels."

"I vote, I participate, I am present, I am concerned" - mirror of a paradoxical mockery, mirror of the indifference of all public signification."

"But this aura of an artificial menace was still necessary to conceal that they [Presidents] were no longer anything but the mannequins of power. Formerly, the king (also the god) had to die, therein lay his power. Today, he is miserably forced to feign death, in order to preserve the blessing of power. But it is lost."

"Take your desires for reality!" can be understood as the ultimate slogan of power."

"What is man if the signs that predate him have such power? A human race has to invent sacrifices equal to the natural cataclysmic order that surrounds it."